Your posts

How we choose what to write about

Your content plan starts with the questions sellers ask in your market. Our team combines those questions with what you share about your record, specialties, reviews, local knowledge, and standout moments. We also follow relevant local news from our sources. There are four kinds of content in the plan: local market guides, local and market news, case studies based on your real sales, and agent-specific posts about your specialties, story, and selling points. Together, they give people more than one way to understand what makes you useful in your market. A full month of 12 posts is planned as three local guides, four case studies, three agent-specific posts, and two local news posts, spread through the month. Your Service Agreement sets the exact number of posts for your work. The topics are not chosen from a generic list. A useful case study may come from a sale you handled. A guide may answer a local seller question. An agent-specific post may explain a specialty that clients value. Local news can give context when it is relevant to your market. You can suggest a topic at any time. Send our team the idea, any useful details, and the facts or sources you want us to consider. We will confirm how it fits your content plan.

Why your posts are worded the way they are

Your posts are meant to sound like they belong to your business, not like they could belong to anyone. Our team writes from the details you share during onboarding: your experience, specialties, sales history, reviews, local knowledge, and the parts of your work that stand out. We choose plain wording that helps a seller understand what you do and why it matters. A post may answer a question sellers ask, explain a local situation, or show what happened in a real sale. The focus changes by topic, but the voice should stay connected to the way you present your business. Facts matter just as much as tone. Our team uses the information you provide alongside our sources. If a post mentions a sale, review, specialty, or local detail, we work from the supporting information available to us rather than adding claims that cannot be supported. You know your voice and your market best. If a phrase does not sound like you, or a fact needs correcting, tell us what should change and include the correct fact and its source. Our team will confirm before a published page changes. Clear, accurate posts give people a better picture of your work and give AI assistants and search clearer information to read. They do not guarantee a particular result or recommendation.

When your posts publish

Your posts follow the schedule in your content plan. The plan spreads different kinds of content through the month, so local guides, case studies, agent-specific posts, and local news can support one another without all appearing at once. Before a post is live, it is saved on your website as a draft on hold. Our team reviews and approves every post before it publishes. If you chose “I approve each article before it goes live” during onboarding, you approve it too. This review step gives you a chance to make sure a post reflects your business and the facts it uses. It also gives our team a final check before a page is made public. A post does not go live simply because it has been prepared. The exact publish day or time can vary with your content plan and approvals. Our team will confirm the next steps for a particular post rather than promising a fixed timing. If you have a timely update, such as a recent sale or local event, tell us when you send the details so we can consider it in the plan. Once a post is published, it remains on your own website. The pages stay there if you leave. Our team is here to help you understand what is next on the schedule and what needs your review.

Where your posts go and why

Your posts are published on your own website as blog posts. You give our team publishing access during onboarding so we can place the posts there for you. Before they are public, each post is saved as a draft on hold and goes live only after approval. Keeping the posts on your own website means the proof of your local knowledge and record stays with your business. The pages remain on your website if you leave. They are not held in a separate library that disappears when the service ends. Your website is also where AI assistants and search can read clear information about your business. Helpful, quotable proof of your experience, specialties, local knowledge, reviews, and real sales can make it easier for people looking for an agent to understand what you offer. Different posts serve different purposes. A local guide can answer a market question. A case study can show how you handled a real sale. An agent-specific post can explain your story or selling points. Together, those posts give your website a fuller picture of your work. Our team chooses the placement for each post as part of the content plan and will confirm the details. Clear content can support being found and understood, but it does not guarantee a ranking, result, or recommendation.

Asking us to change a post's wording or a fact

If you want to change the wording in a post or correct a fact, email hello@recasi.com. Include the post, the wording that needs attention, what you want it changed to, and the correct fact and its source when the request is a correction. For a voice change, it helps to explain how you would say it instead. You can point to a phrase that does not sound like you, describe the tone you prefer, or share an example that gives our team the right direction. The clearer the request, the easier it is for us to understand the intended result. For a factual correction, separate the current wording from the accurate replacement. Supporting details might include a sale detail, review, specialty, local information, or another source you want us to use. Please flag anything time-sensitive when you write. Do not assume an email automatically changes a published page. Our team reviews the request and confirms before a published page changes. We will confirm the next step rather than promise a fixed turnaround time. You can also use this email to suggest a new topic. Tell us the idea, why it matters to your market, and any facts or examples that could help. Our team will consider it alongside the schedule in your content plan.